WOW - that really was something! We had a blast at our SOTO Summer Party with Girls Girls Girls from Paris, Lee Stuart from Amsterdam and you, guys who made the night unforgettable. A huge thanks to the DJs, the SOTO crew, photographer Julia Luka Lila Nitzschke for these fun pics and all guests - we are so looking forward to many more nights like this!...
We got something special for our newsletter subscribers during the first days of May! Our Mid-Season Sale starts tomorrow, on the 1st of May, which is national vacation here in Germany, so... time to celebrate all over the world! You will receive a special happy happy code to get 20 percent off on all jackets, blazers and knitwear ...
Today is the day: SOTO celebrates its third birthday! From the very beginning and planing to the recent day, there have been happy times, there have been stressful times, there have been sad times and fun times. Times, we would never wanna miss again. All of the shootings and events we had during this amazing time, the launch and re-launch of the onlinestore, all the people who ...
All good comes in threes... that's why we got a big celebration coming up! SOTO's 3rd birthday is in April - and we have something special for you! You are into SOTO and love our products like we do? Then take part in our Instagram contest and win a SOTO birthday package. 1st: the infamous
After our shooting last week, we are sure: the British rapper Dvnny Seth will definitely become huuuuuuuuge. As a newcomer in the music scene, we were proud to have the young talent in our photo studio and took a few pictures in SOTO clothing of him. Before we publish the amazing pictures later this week, we give a small insight behinde the scenes with some picks of our time with Dvnny ...
This week, Berlin was center of the fahion crowd again: Berlin Fashion Week came to the German capital once more - and of course, we had a lot of fun during these busy days and captured all of the nice memories with our Instagram account. Here are some of our impressions:
Goodbye winter stuff, hello summer! That's our slogan from now on. The last season items have to move: so 30% off on selected items! Whether you want to celebrate the last weeks of cold temperatures with some new clothing or you are already preparing for next winter: we got some pretty nice stuff for you. Check them all out in the
This week, it was shooting time at SOTO again - and it was, as always, a blast. You can definitely see that on our blurry Instagram pics we made for you 'Behind the Scenes'. Our four guys Nahuel, Samir, Marvin and Jonas had a lot of fun wearing and presenting the limited Le Berlinois x ...
Christmas is near, there is snow in Berlin and a few days ago, we were exactly in the right mood for this happy time of the year. Together with our friends from Highsnobiety, Artschoolvets, This is Jane Wayne and agency
Three weeks ago, we created our own Soto store Instagram profile - and, of course, we keep you updated here, too! Here are some of our favorites: nice products, pretty nice crew pics and super nice customers. We showed you some insights into our daily business same as special occasions like photo shootings where we took you 'Behind...
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