DRIES VAN NOTEN: COMFORT IS KEY 2015

Taking a new direction for their spring summer collection, Dries Van Noten has decided to take the sensual approach to the infectious trend of sportswear in the men's realm of fashion. This Riley Coat Skin Jacket is more reminiscent of a silk robe but of course can be styled any way you see fit. Deciding to use lightweight materials for this season we receive this luxurious garment that allows you...

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Soto Quote: Diane Arbus Photography

"I really believe there are things nobody would see if I didn't photograph them." One really needs good self-confidence to say something like that - but as an artist you'll always need exactly this self-confidence to be successful. So, photographer Diane Arbus did everything right. We also have her ...

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Soto Quote: Anthony Hopkins

"I like the good life too much, I'm not good at going on stage night after night and on wet Wednesday afternoons." Okay, Mr. Hopkins, we also appreciate the good life - but of course, we will still be there for you, guys, Mondays to Saturdays. Doesn't matter if it rains, snows or little elephants are falling from the sky down on the ...

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Soto Quote: Pharrell Williams

"I just happen to admire everyone that we work with." This is a statement! And who said these amazing words? Pharrell Williams. The American rapper, singer, producer, fashion designer, author... short: allround talent put it as we like it because that's our team works, too. His book "Places and Spaces I've been" is also available in our store on Torstraße!

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Soto Quote: Artist Andy Warhol

It's been a while but this week, we have a new SOTO quote for you! This time, we chose an artist again. We stick to Andy Warhol's words: "Being good in business is the most fascinating kind of art. Making money is art and working is art and good business is the best art." Of course, we want to be seen as artists!

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Soto Quote: Alexander McQueen

"It’s a new era in fashion - there are no rules. It’s all about the individual and personal style, wearing high-end, low-end, classic labels, and up-and-coming designers all together," said designer Alexander McQueen once. This is also our opinion and so we made it a 'Soto Quote'. The smart mix of classic essentials, timeless ...

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Soto Quote: Salvador Dali

"At the age of six I wanted to be a cook. At seven I wanted to be Napoleon. And my ambition has been growing steadily ever since," that‘s also what we thought opening the second Soto store two weeks ago - and that‘s why we picked these sentences by artist Salvador Dali as our „SOTO Quote“. Dream big and you'll achieve -  have a super nice weekend!

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Soto Quote: Robert De Niro

"You'll have time to rest when you're dead." Right, Robert De Niro! That's also what we thought when we decided to expand and open a second SOTO  just next to our first store at Torstraße 72. New brands and more space can be found at the new place! Be prepared and ...

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Soto Quote: Thomas A. Edison

"Genius is one percent inspiration and ninety-nine percent perspiration," that was Thomas Edison's motto. Even though he doesn't look like it in the picture, we can imagine that the inventor and businessman also had to carry his own package of work. We are currently unpacking...

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